
Create sustainable competitive advantage?
Does your organisation have a distinctive competitive advantage? Does the market need it? Is it a sustainable competitive advantage? Are any of the old advantages protectable any more? As markets slip into hyper competition driven by this borderless and category-less world, the old forms of distinctive competitive advantage erode as talented, focused, niche players pick off bits of the old value chain to create new value networks that emerge 'overnight' . In 3 hours, I explain how to create new sustainable competitive advantage with better marketing.
I work with my client partners either as an additional team member on a regular basis or purely on a project basis.
Contact me now to discuss how I might help you and your team.