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Insights & Inspiration

About Me
Boosting results is most satisfying. It's as simple as that.

I thoroughly enjoy new challenges, whether as a small creative business, a global renewable energy company or a government body. My client list is diverse and client comments are refreshing.

You can see what clients say about either my consultancy, mentoring & workshops or my books and CDs.
Alternatively my bio will give you an overview. If you prefer, feel free to email me paul@prsmith.org

PRSmith Bio

MBA, B.Sc.(mngt), PG Dip Finance, Graduateship in Marketing,
FCIM, MCIPR, MMII, MIVCA.




A Dubliner, living in London, Paul Smith is a best selling marketing author, international speaker and consultant. He is the originator of SOSTAC ® Planning System used by organisations around the world.

Paul works across a range of industries – both B2B and B2C. He currently advises an Irish golf company developing short game golf academies in China with the first academy launched in the Olympic training area in Beijing. He has just developed Northern Ireland’s first virtual creative digital hub. He also advises a new global renewable energy company developing wind farms and alternative energy sources. Paul helps several other small innovative companies through UK Trade and Investment’s export programmes and Greater London Enterprise’s creative mentor programmes.

A Fellow of the Chartered Institute of Marketing, Paul is co-author of the recommended text book, eMarketing eXcellence. Paul’s first book, Marketing Communications, has been a best seller for five consecutive years. He’s currently writing the 5th ed. Paul is co-author of the ground breaking, Strategic Marketing Communications and has also written Great Answers to Tough Marketing Questions which is now translated into six languages.
He trains marketing professionals around the world including IBM (USA), BT (UK) and top communications agencies such as HHCL and BBH as well as highly innovative SMEs on UK Trade and Investment export programmes. He has previously worked in UK and US in both industrial and consumer markets.

Paul previously founded an eLearning company which produces eLearning courses for organisations including IBM to BT to the British Council on a global basis. These eLearning programmes are now also used all over the world by organisations as diverse as IBM, the British Council and small businesses who want to be become successful, marketing-driven, businesses.

Paul is a member of the Marketing Institute of Ireland, the Chartered Institute of Public Relations and the International Visual Communications Association. Paul is an avid football, rugby, golf fanatic and has just launched a unique book called Great Moments of Sportsmanship with a web 2.0 web site to support it
www.GreatMomentsOfSportsmanship.com

Contact me now on +44 (0)208 567 6843 or email at paul@prsmith.org for a chat about how I might be able to help you and your organisation.

Buy PR Smith CDs Buy PR Smith Books

Client List

My current and past clients are both large and small, government and private sector. Here’s a selection:

  • Airtricity
  • An Post
  • Bartle Bogle Hegarty
  • Bord Bia
  • British Council
  • BT
  • Cambridge Professional Academy
  • CBI
  • Chartered Institute of Marketing
  • Crea8ivity.com – Northern Ireland’s creative digital hub
  • Department of Enterprise Trade & Investment (N. Irl)
  • Depart of Foreign Affairs (Rep. Irl)
  • Dublin Institute of Technology
  • Enterprise Ireland
  • HHCL Red Box
  • IBM
  • Institute of Direct Marketing
  • Irish Life
  • Irish Management Institute
  • Iron Mountain
  • International Visual Communication Association
  • Mainstream Renewable Power
  • Marketing Institute (of Ireland)
  • RBS
  • The Screenbiz
  • This Ad Will Change Your Life.com
  • Tom Smith Christmas Crackers
  • UK Trade and Investment
  • Vachardia short game golf solutions
  • Vistage CEO Forum

And many smaller businesses who want to improve their business performance.

What Clients say about PRSmith



Perhaps it's best to let my clients do the talking. Here you can see who they are and what they have to say about working with me directly (consultancy & workshops) or indirectly via my books and CDs. But first my bio may help you to get know me a little bit first.
Meanwhile, keep it clear, I can help you to improve your business results by boosting your team's marketing skills.


“brilliant”
“loved it”
“inspirational”
“extraordinary”
“uncomplicated”
“thought provoking”
“incredibly valuable”
“a fantastic speaker “
“increased my confidence”
“unique, humorous and creative”
“changed my whole way of thinking”
“exceptional  ability to communicate”
“looking forward to recommending to colleagues”
“fantastically thought provoking and extremely actionable”
“a unique, humorous and creative way of looking at business“
“by far one of the better courses I have attended in a long long time.”
“an extraordinary guy… his crystal clear marketing guidance helped us to grow from zero to €2b market capitalisation in 8 years.”

Full quotes on PRSmith Consultancy, Mentoring and Training
Full quotes on PRSmith Books
Full quotes on PRSmith CDs
My consultancy, mentoring and workshops include:

  • Boosting eMarketing Impact (Web, Web 2.0 and Digital Marketing)
  • Boosting Business Results with Better Marketing
  • Writing Realistic Marketing Plans (SOSTAC ® Planning)
  • Creating a Marketing/Customer-Driven Business
  • Finding Sustainable Competitive Advantage
  • Integrating Sales and Marketing
  • Marketing in Virtual Worlds
  • Creative Thinking Techniques That Solve Real Issues

Why put off boosting your results? Contact me now +44 (0)20 8567 4659 or email me paul@prsmith.org


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