
300 five minute tutorials written by PR Smith.
Enjoy a 5 minute knowledge chunk (tutorial) with a sandwich during lunch, at the end of the day, start of day, or even, during a busy day, before a pitch, before a meeting….. whenever you need a quick reference or insight into any one of hundreds of marketing ideas, concepts and tools. There are over 300 three-to-five minute tutorials covering Marketing, eMarketing, and even setting up a business.
Check the 2 Minute ‘embarrassment quiz’ to see if any of your colleagues can answer comfortably all of the questions.
This CD library allows flexibility with free-standing five minute tutorials, cohesive courses and fully accredited programmes – whatever your busy team requires.
For example, you can easily and quickly dip into:
Positioning
Targeting
Buying Process
Mission Statements
Integrated Marketing
500 Year Plans
Countertrade
Market Orientation
Internet Value Proposition
Value Chain Networks
Sloppy eMarketing
Benefits of eMarketing
…….or you can take a complete programme such as the eMarketing Professional Award
4 Categories from which you can choose:
Marketing Essentials (Buyer Behaviour; Plans and more)
eMarketing eXcellence (Web Site Design; eCRM and more)
Business Basics (Setting Up A Business; Marketing Review; Selling; Direct Marketing and more)
International Marketing (Export Marketing; Avoiding Disaster; Global Marketing and more).